Trade accounts now open for Australian grooming salons

Gracie's Pooch Perfume · Made in Australia

They'll notice the cut. They'll rememberthe smell.

Alcohol-free, phthalate-free dog perfume for grooming salons. It comes in 5 litre refills for your station and 4-bottle mini sets your clients take home.

Open a trade account Smell the range
  • Up to 3 daysscent on the coat
  • No alcoholno phthalates
  • Vegancruelty free
Gracie's Pooch Perfume Frangipani bottle among frangipani flowers
FrangipaniWild Dream
Gracie's Pooch Perfume Lime & Coconut bottle on a bed of limes
Lime & CoconutFresh
Gracie's Pooch Perfume Coconut Love bottle with soft heart lights
Coconut LovePuppy Love

01 / For groomers

Finish every groom
with a signature scent.

13 scents. One label. Vanilla Cupcake

  1. 1

    Refill. Don't reorder.

    5 litre refills decant straight into your station bottles. One container lasts for many grooms, and you never run out of the bottle clients ask for.

  2. 2

    Gentle on the coat.

    There's no alcohol. It's made with phthalate-free fragrance oils, water, a solubiliser and witch hazel. That's the whole ingredient list, printed on every bottle.

  3. 3

    It's still there at home.

    Once it settles on the fur, the fragrance lasts up to 3 days. So the owner smells your work at the door, on the couch and the next morning.

  4. 4

    Something to sell at the counter.

    Mini sets give clients a way to take the salon scent home. Retail-ready, giftable, and easy to add to the bill at pick-up.

02 / The range

Two sizes that matter.
One for the salon, one for the lounge room.

Trade only

For your station

5 Litre Salon Refill

Any scent in the range, in bulk. Decant into your own trigger or mist bottles. Mix scents across your order.

  • Choose any scent
  • Trade pricing by volume
  • Dispatched from Australia
Ask for trade pricing
Retail & resale

For your clients

Mini Set · 4 x 50ml

Four scents in one gift-ready set. Stock them at your counter to resell, or let owners build their own.

  • Build your own 4 scents
  • Best-seller, girl and boy sets
  • Wholesale for salon resale
Stock mini sets

Ready-made sets

All Star Pooches

Vanilla Cupcake · Lime & Coconut · Cinnamon Cookies · Coconut Love

Girl Pooch

Our softer, floral scents

Boy Pooch

Our fresher, cleaner scents

Build Your Own

Any four from the scent library

03 / The scent library

13 scents.
Every one has a label colour.

Filter by mood. Every scent comes in the 5L refill and in the mini sets.

"I don't know what you've changed but our dog smells absolutely wonderful."

A Pooch Perfume customer

04 / How to use

Two or three spritzes.
That's it.

  1. 20cm

    Hold the bottle about 20cm from the coat.

  2. 2–3

    Two or three spritzes, on the fur only. Never in the face.

  3. A moment

    No alcohol means it takes a moment to settle. Then it lasts up to 3 days.

Ingredients and safety

Ingredients: Water (Aqua), Polysorbate (Solubiliser), Witch hazel, Fragrance. Made with phthalate-free fragrance oils. Vegan and cruelty free.

Also great for: freshening pet bedding and soft furnishings (colour test first).

Safety: For dog use only. Do not spray in the dog's face. Avoid contact with eyes. Do not swallow. Keep out of reach of children, direct sunlight and heat.

Three of our dogs relaxing on the rug behind bottles of Gracie's Pooch Perfume
Our quality control team, off duty.

05 / Our story

A mother and daughter
who wanted a better-smelling dog.

Gracie's Pooch Perfume is a mother-and-daughter business. We wanted a dog perfume with no nasty alcohol and scents people actually love: vanilla cupcake, coconut, frangipani, musk sticks.

Groomers became our biggest customers, buying in bulk for their salons. So now we make it for salons first.

Hand crafted in Australia. Terrigal & Cairns.

06 / Trade accounts

Open atradeaccount.

Tell us about your salon. We'll come back with our trade price list for 5L refills and wholesale mini sets.

  • Australian grooming salons and mobile groomers
  • Pet boutiques and vet clinics welcome
  • Ask about a scent sample pack
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